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Missouri’s Bentley will speak on mobile journalism at Feb. 11-13 workshop

January 21, 2011

Clyde Bentley, an associate professor of convergence journalism at the University of Missouri, will be the keynote speaker at Mid-America Press Institute’s workshop on “Managing in the Digital Age” Feb. 12 in St. Louis.

Bentely will kick off the two-day workshop with a session on “Mobile Journalism: Some Practical Applications for Journalists” at the Millennium/Four Points Sheraton Hotel.

A veteran of the newspaper industry before earning a doctorate and joining the academic ranks, Bentley has experience as a reporter, photographer, copy editor, managing editor, advertising manager and general manager.

A member of the Center for Digital Global at Missouri that studies the future of the Internet, Bentley specializes in research into the habits, preferences and comfort levels of media consumers, especially users of digital media.

He holds a doctorate degree in journalism from the University of Oregon.

The Feb. 11-13 workshop is MPI’s first of the year. Members may register for the seminar by contacting John Ryan, executive director, at jmryan@eiu.edu, by calling him at 217-581-7939 or by filling out the form on the back page of the newsletter and faxing it to 217-581-2923.

Registration is $50 for the first staffer from a member newspaper, $40 for each additional staff member. Non-member registration is $75.

Hotel reservations should be made by calling the Millennium/ Four Points Sheraton Hotel, 200 S. Fourth St., St. Louis, 314-241-9500. Mention you are with MPI for a $108 per night room rate up to quad occupancy.

A reception for early arrivals will be held at 8 p.m. Friday, Feb. 11, in the MPI suite, Room 1065 in the south tower of the hotel.

On Saturday, Feb. 12, following Bentley’s address at 9 a.m., Joe Hight, director of information and delivery at the Oklahoman, will lead a session at 10:15 a.m. on “Managing Digital: Leadership Expectations for Newsroom Supervisors.”

Tim D’Avis, online director of the Quad City Times, will lead a session at 11:30 a.m. on “Establishing Social Media Policy for Your Staff.”

Lunch, which is covered in the cost of registration, will be 12:30 to 1:20 p.m.

At 1:30 p.m. the workshop will continue with a round table discussion on “Social Media Successes and Failures” led by Erica Smith of the St. Louis Post-Dispatch and Tim D’Avis.

At 2:45 p.m., Joe Hight will join with Tim Kelly of the Wisconsin State Journal to lead a session on “How to Keep Your Staff Trained on New Tools Without Breaking the Bank.”

At 4 p.m., Tim Kelley will lead a session on “Using Analytics to Know Your Audience.”

On Sunday, Gary Hairlson of the St. Louis Post-Dispatch will kick off the final day of the workshop with a session at 9 a.m. on “Mobile Journalism: What to Use and How to Use It.”

“Creating Apps for Your Newspaper” will be led at 10:15 a.m. by a panel of speakers including Bob Rose, deputy managing editor-online at the St. Louis Post-Dispatch; Tim Kelley of the Wisconsin State Journal; and Tim D’Avis of the Quad City Times.

Rose, who is co-chairing the workshop with St. Louis Post-Dispatch Editor Arnie Robbins, will close the workshop with a “Taking It Home” session at 11:35 a.m.

Continental breakfast will be served before the first session of the day Saturday and Sunday.

 

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